The Value of PR — Beyond Traditional SEO
From reputation to LLM optimisation: how to be found on ChatGPT, Claude & Gemini For years, brands treated PR and SEO as separate disciplines. SEO chased keywords. PR chased credibility. Today, that line has quietly dissolved. If you’re asking “How do we show up in ChatGPT, Claude, Gemini, or future AI assistants?” — the answer […]
NousTravel Appoints Alexandre Chemla as Strategic Officer, Strengthening Support for Continued Growth
Boutique Global Travel Management company NousTravel today announced the appointment of Alexandre Chemla as Strategic Officer, marking a significant milestone in the organization’s growth and long-term vision. In his role as Strategic Officer, Chemla will focus on supporting NousTravel’s expansion strategy and long-term organizational development. He will work closely with leadership to identify new markets […]